ppc
Branded copy has a positive impact on ad performance: NetElixir
Examining over 60,000 Google AdWords Expanded Text Ads, NetElixir's 'Ad Copy Championship' looks at the choices that drove the highest conversion.
iProspect offers Southeast Asia businesses paid search audit service
SINGAPORE - iProspect has announced its iProspect Paid Search Audit service, offering a thorough pay-per-click (PPC) analysis to evaluate online marketing campaigns.
BBDO/Proximity Singapore bolsters digital department
SINGAPORE - BBDO/Proximity Singapore has boosted its digital unit with five new hires including Alan Leong, Gigi Im, Pratik Japee, Patrick Lim and Deric Loh.
BBDO/Proximity Singapore bolsters digital department
SINGAPORE - BBDO/Proximity Singapore has boosted its digital unit with five new hires including Alan Leong, Gigi Im, Pratik Japee, Patrick Lim and Deric Loh.
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