omnicomipg merger
CCO Valerie Madon exits McCann after two-and-a-half years in top creative role
Most of McCann’s regional creative team has been dissolved; creative leadership is consolidated under Daniel Kee in Singapore.
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Omnicom responds to speculation over future of DDB brand
76 years after Bernbach, Doyle and Dane rewired the ad world, DDB might be headed for exit as Omnicom-IPG merger takes shape.
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Omnicom now ‘confident’ IPG deal will close in November as EU approval nears
European Union is the last remaining jurisdiction where Omnicom is poised to win approval.
Mark Read on WPP’s creative agencies slump, big clients spending more and four-day office mandate
CEO dismissed idea WPP might sell AKQA in Campaign interview.
Here's a thought: Bigger isn’t always better
As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri question why agency mega-groups seem intent on stifling creativity and extinguishing the very spark clients value most.
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
The merger locks in a 15.5% global market share, but China becomes the decisive battleground to close the gap with rivals.
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