ogilvy earth
Ogilvy PR makes two appointments in Australia
SYDNEY - There are changes at the top for two of Ogilvy PR's specialist divisions in Australia, with Sara Cruickshank becoming managing director of OgilvyEarth, while Mat Jones fills her old role as managing director of Parker & Partners.
Hannah Lane joins Ogilvy Earth China as senior counsel
SHANGHAI - Hannah Lane has recently joined Ogilvy Earth China as senior counsel and a senior member of Ogilvy Public Relations in Shanghai.
Agencies should help set the region's fledgling sustainability agenda
Sustainability in marketing continues to be something of a double-edged sword. While many brands would like to be communicating their 'green' practices, in the age of digital technology and instant consumer response, they are afraid of placing themselves too squarely in the public eye for fear of criticism.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins