midea
You'll need a theory to explain what Charles Darwin is getting at in this air-con ad
AD NUT's RANT OF THE WEEK: The famous scientist unveils a series of steampunk animals. Then we find ourselves in space for some reason. And then there's a sci-fi air-conditioner that may be alive. Please, make it make sense.
The real reason the Mona Lisa is smiling?
It's because of a "windless" air conditioner, according to this ad for Midea by F5 Shanghai.
What's Paola Antonini's inspiring story doing in this air-con ad?
In a campaign by JWT Bangkok, Midea tries to connect its air conditioners to the true story of a Brazilian model who lost a leg in a car accident.
Midea engages DDB and McCann in China
SHANGHAI - After separate competitive pitches, DDB and McCann have clinched the creative business for Midea's air-conditioning and water-appliance units, respectively.
Lintas Shanghai wins Midea appliance brand Little Swan
SHANGHAI - Lintas Shanghai has won the creative retainer account for Guangzhou-based Little Swan, one of the top household appliances manufactures in China which Midea acquired in 2008.
Hakuhodo Shanghai wins Midea creative pitch for home appliances products
GUANGZHOU - Hakuhodo Shanghai has confirmed winning Midea’s creative account for its home appliances after a competitive pitch that saw eight agencies take part in the first round of presentations during September.
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