merkle
More than 150 ex-Dentsu employees plan legal action for data breach
Former Dentsu staff say they were never contacted after the breach and are unsure what data was leaked, with some questioning why the company retained their information more than a decade after they left.
Dentsu leak compromised LNER customer data
Campaign initially reported on the leak in October.
Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'
Email to staff says information, including bank and payroll number, salary, National Insurance number, and personal contact details have been taken.
Former Dentsu APAC heads launch regional B2B marketing agency
EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B model and deliver marketing-as-a-service underpinned by business results.
40 Under 40 2024: Lana Zhang, Merkle
Zhang's visionary leadership, dedication to innovation, and contributions to marketing automation have established her as a cornerstone of the industry in China and beyond.
Synthetic data: The future of business decision-making?
Synthetic data offers a compelling solution to the challenges of data collection and analysis. But can AI-generated C-suite insights truly transform how companies make crucial decisions? B2B International's Amanda Chew explores.
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