jools lebron

How content creators can brush up on trademark law to protect their catchphrases
Aug 30, 2024
Diana Bradley

How content creators can brush up on trademark law to protect their catchphrases

Poaching a catchphrase is not very demure and certainly not very mindful. Here’s how influencers can protect themselves.

Very demure, very viral: Key brand and creator takeaways
Aug 28, 2024
Nikita Mishra

Very demure, very viral: Key brand and creator takeaways

A tongue-in-cheek TikTok video has become a global marketing sensation. But with TikTok's pace of churn, brands and advertisers are forced to trend-jack at the speed of light to avoid irrelevance.

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