jimmy choo
Bling bling: Exploring the landscape of luxury in India
From the boom of the middle class to the 'if I want it, I'll get it' attitude of Gen Z in the nation, the meaning of luxury in India is evolving rapidly and brands need to catch up. Quantum's Himani Pundir explores.
Jimmy Choo X Sailor Moon: a lesson in brand collaboration
Timely if not entirely timeless, the end product is trendy and nostalgic. If there ever was a masterclass in finding a middle ground, then this is it.
How Michael Kors buy will boost Jimmy Choo’s headway in China
Michael Kors’ sophisticated social-media strategy is set to benefit Jimmy Choo.
Asian Champions of Design: Jimmy Choo
The story of how one man’s keen design aesthetic propelled him from a Penang cobbler’s shop to red carpets of the world’s glamour capitals.
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