edelman
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Why thought leadership is a missed opportunity for B2B brands
Edelman's global chair of business marketing, Joe Kingsbury, explains why thought leadership—when applied substantially—is the single-most important opportunity for B2B marketers to stand out.
40 Under 40 2024: Sofia Yip, Edelman
A skillful and adaptable leader, Yip's ability to transition between corporate and marketing realms has been transformative in boosting Edelman’s stature and business to new heights.
Edelman launches global Counter Disinformation Unit
A dedicated global team aims to help organisations protect themselves from ‘the rising tide of mis- and disinformation’.
Richard Edelman reflects on Cannes and regrouping after a tough year
Fresh off numerous Lions wins, the iconic agency CEO is confident ‘the market has moved toward PR firms.’
Edelman names global health co-chairs
Courtney Gray Haupt and Jen Hauser will retain their roles as chair of US health and as global client lead, respectively, as part of their new titles.
Edelman and Zeno Group parent names Greater China leader
Former BCW China chief executive will helm Edelman and Zeno Group in China.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
