digital marketing trends india

Yahoo's APAC head discusses the future of ad tech sales
Feb 18, 2022
Noel D'souza

Yahoo's APAC head discusses the future of ad tech sales

Yahoo has elevated Paul Sigaloff as vice president, head of APAC. Campaign India chats with him to learn about his plans for the Indian market, detailed advertising avenues, strategies to grapple a cookie-less world, and the potential of the Metaverse

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