ddb china
DDB China Group appoints Timothy Yew as director of operations
SHANGHAI – DDB China Group has appointed Timothy Yew as director of operations to strengthen the group’s refreshed business and service delivery model.
Digital happenings this week from Unilever, Combiphar, Volkswagen, Facebook and more
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
DDB China launches experimental online test-drive for Shanghai Volkswagen
SHANGHAI - As part of an experimental marketing push, DDB China Group has developed a ‘digital journey’ for Volkswagen’s Tiguan that aims to increase customer interaction by enabling potential buyers to experience the advanced functions of the new Tiguan 2012 Edition online.
Lipton emphasises 'golden ratio' of milk tea with musical analogy
SHANGHAI - Lipton has released its 'golden ratio' musical campaign in China to establish itself as the leading milk tea expert, with the help of DDB.
Acer adds AKQA to global roster
GLOBAL - Acer, the world's second largest maker of personal computers, has added AKQA to its global digital roster following a competitive pitch.
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