david krupp

‘We are trying to make OOH relevant for the performance age’: Billups CEO
Apr 14, 2025
Ravi Balakrishnan

‘We are trying to make OOH relevant for the performance age’: Billups CEO

David Krupp outlines his gameplan to bring measurability, ROI, and excitement to OOH—a space notoriously low on the priority list for many marketers.

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