baby boomer

P&G establishes ‘baby boomer’ research centre in Singapore
Sep 30, 2010
Staff Reporters

P&G establishes ‘baby boomer’ research centre in Singapore

SINGAPORE - The Live Well Collaborative Singapore (LWC-S) has been launched at Singapore Polytechnic to help businesses tap into Asia’s emerging baby boomer market, which is estimated to spend US$1.5 trillion per year by 2015.

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