asos

Asos goes shopping for creative agency
Apr 3, 2024
Charlotte Rawlings

Asos goes shopping for creative agency

AAR is handling the review.

Asos appoints global media agency
Jan 8, 2024
Shauna Lewis

Asos appoints global media agency

There was no incumbent for the account.

Criteo partners with ASOS to improve targeted advertising
Mar 16, 2023
Coral Cripps

Criteo partners with ASOS to improve targeted advertising

The commerce media company will become ASOS' exclusive advertising partner.

Asos: We focused too much on performance marketing with ‘insufficient’ brand spend
Oct 21, 2022
Ben Bold

Asos: We focused too much on performance marketing with ‘insufficient’ brand spend

Ecommerce fashion retailer plans to spend more on "awareness" and "story-telling".

Sustainable labels: How can fast fashion emerge from an ethical mess?
Oct 13, 2022
Nikita Mishra

Sustainable labels: How can fast fashion emerge from an ethical mess?

With more brands slapping on eco-friendly promises that may, or may not be true, can sustainable marketing be a bigger part of the solution and less of the problem?

Asos hikes adspend as part of plans to become $9.5 billion business
Oct 12, 2021
Fayola Douglas

Asos hikes adspend as part of plans to become $9.5 billion business

Refreshed strategy aims to capture global opportunity.

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