apac advertiser of the month
DBS, GrabPay and Maggi see biggest ad awareness gains in Singapore: YouGov
DBS’s 60-hour TikTok livestream and retail tie-ups, GrabPay’s PayLater push, and Maggi’s campaigns drove the strongest lifts in consumer ad recall in August.
Advertisers of the month for June in Thailand: Lazada, King Power, and Dairy Queen
These brands saw jumps in advertising awareness in Thailand in June onYouGov's BrandIndex, led by Lazada and its '6.6 Super Wow Sale' campaign.
Advertisers of the month in Australia: Budget Direct, Uber Eats & WhatsApp
These brands saw jumps in advertising awareness in Australia in May onYouGov's BrandIndex, led by Budget Direct and its 'Balloons' campaign.
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Advertisers of the month in Malaysia: Watsons, Milo, and Nivea
The three brands led advertising awareness gains in Malaysia during the month of January, with Watsons’ Chinese New Year campaign achieving the highest visibility.
November APAC advertiser of the month: Taobao, Louis Vuitton, and Chanel
The three brands lead in advertising awareness gains in Hong Kong this month, with Taobao’s Double 11 campaign dominating public attention.
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October advertiser of the month: 7-Eleven
Doraemon boosts 7-Eleven Thailand's ad awareness by double digits in October, outperforming competitors, new data shows.
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