acxiom
IPG unites agencies and clients under all-in-one data platform ‘Interact’
The move forms part of a larger trend for holding companies to break down information silos across their agencies and partners with shared platforms.
IPG unifies Acxiom and Kinesso under one leader
EXCLUSIVE: Jarrod Martin has been charged with better activating Acxiom data to power “precisely targeted” solutions for IPG clients.
IPG's Acxiom appoints Chad Engelgau as global CEO
Former chief exec Dennis Self is leaving the company for another opportunity.
IPG: Being responsible with data-driven marketing
IPG companies Kinesso and Acxiom help marketers amplify the impact of traditional and addressable media through the better use of data
"Our ethical data diamond mine": IPG data chief on what Acxiom deal really means
Arun Kumar gets into the nitty gritty of the Acxiom acquisition, and explains why he’s fed up with Google and Facebook representing adland.
Top 5 agency deals of 2018
Our list of the most significant acquisitions, mergers and launches of the year.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)