360
Have a Matcha Green Tea Kit Kat in a zen garden
A 360-degree video for the product's Canada launch has racked up 7 million views and double the usual completion rate for the platform.
Grand Kempinski Hotel Shanghai refreshes events scheme
The waterfront property offers overhauled meetings spaces, close proximity to local landmarks.
360-degree video: Creating complete audience immersion
MEDIA TALK: While VR is still an area of experiments, brands now explore the 360-degree video as SNS platforms make it possible.
Brands in Hong Kong and Asia begin using 360 video and VR
HONG KONG - Cheaper, faster and more effective, 360-degree video and other variations of virtual reality are becoming easier to experiment with for brands and creators in the region.
Leo Burnett Hong Kong appoints chief digital officer
HONG KONG - Leo Burnett Hong Kong has appointed Anna Chan as its chief digital officer.
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