Asia's brand ambassadors: Celebrity endorsements in China and across the region
Advertisers have been employing celebrities to give instant cachet to brands since...well, since advertisers and celebrities have existed. Here, Campaign Asia-Pacific archives the actors, actresses, singers, athletes and famous-for-being-famous people who front brands' ambitions in the region. If you can think of an Asian celebrity endorser we missed, comment below or send us a message.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Dentsu China CEO Chun Yin Mak steps down after one ...
Mak will be succeeded by Guang Cui, currently CEO of Dentsu Creative China, marking the latest in a series of leadership changes across the Group.
Creative Minds: Roberto Buhain, unscripted
Cylndr Seoul’s copywriter and a former theatre actor, Roberto Buhain reveals his unpredictable path from the stage to the world of advertising—complete with half-finished tattoos and a whirlwind of hobbies.
Asia-Pacific Power List 2024: Ricky Afrianto, ...
A volleyball aficionado with a knack for adaptability, Afrianto is a passionate marketer who brings agility and responsiveness to evolving consumer needs.
Daniel Ricciardo drives the dream in Tourism WA's ...
The second iteration of the work targets Singaporeans' love for travel and F1 excitement, showcasing Western Australia's beauty ahead of the Singapore Grand Prix.