Asian Marketing Effectiveness 2011 Jury Session
Judging for the Asian Marketing Effectiveness 2011 awards were in full swing yesterday under the leadership of Citi head of global marketing Bob O'Leary. The annual festival is taking place on 12 and 13 May at the Pudong Shangri-La in Shanghai.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Creative Minds: Kartik Smetacek loves the simplicity...
Meet the chief creative officer at L&K Saatchi & Saatchi who can rattle off classic Timberland ad lines from memory.
APAC lags as Saatchi & Saatchi leads global new ...
Asia Pacific's new business market remains subdued in 2024, with pitch volumes down by a third, according to R3.
Amazon's ad business soars, reaching US$56 billion ...
Amazon's advertising business outpaced the company's overall growth in 2024, fuelled in part by the company's expansion into streaming advertising.
Meta doubles down on AI tools to boost ad performance
The platform’s new tools aim to offer guidance on AI optimisation, automation, and advertising best practices.