Aneesh Reddy
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Jun 12, 2022
How brands can grow omnichannel loyalty in a ...
The customer loyalty and engagement industry has seen significant evolutions in recent years.
Mar 21, 2014
Big data in marketing: Five reasons it matters
Despite all the discussion of big data, there's a surprising lack of specifics about what benefits it can provide for marketers. Here's five.
Oct 18, 2013
The 2013 Singapore Formula (1) for successful ...
Singapore recently celebrated the season of speed and thrill with the annual F1 Grand Prix. What did smart marketers do to capitalise on the madness?
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