To enhance its services for global accounts and grow local businesses, Wunderman is bringing together its offices across China under one single management. Yip will extend his responsibilities to supervise all Wunderman and Agenda offices across China.
With four offices located in Beijing and Shanghai, the Wunderman network’s client portfolio includes global accounts such as Colgate, Ford, Land Rover, Microsoft and Nokia, and local engagements such as Disney, Estée Lauder, J&J, Gap, Pfizer, Starbucks and Wrigley.
Under the new organisation, each agency will operate independently as per its specialty and existing management teams will now report to Yip, who will remain based in Shanghai and will report to Steve Hsia, (chief operating officer) and Stephane Faggianelli (president), Asia-Pacific region.
“Clement Yip has an excellent track record of building Agenda Shanghai," said Faggianelli. "He will provide strong leadership across our offices in China, with focus on expanding our digital capabilities and new business. China is a key market for us and we have a big ambition to grow further.”