In total Tudou has raised US$135 million in funding since the website went live on 15 April 2005, representing the largest investment to date for an online video business in China.
Gary Wang, Tudou founder and CEO, said the company is investing aggressively into expanding its main advertising supported web platform, and developing mobile/ portable device video technology as the key future growth drivers.
Tudou also plans to integrate professional content with its 'Orange Box' made-for-internet original programming. That includes the first Tudou drama series, which will debut in fall 2010, and a big user generated content (UGC) archive of over 38 million videos. The company is transforming its website model into a fully operated media house.
Reported last month, Tudou and Tencent have partnerd to launch Soso.tudou.com. The partnership sees Tudou gaining video search function through Tencent's vertical search brand Soso.