Ad Nut
Apr 27, 2016

The Evian babies have jumped the shark

From France: 'Baby Bay' for Evian by BETC

The Evian babies have jumped the shark

This isn't cute anymore, people. It's just weird. The babies have jumped the shark, and Ad Nut kept wishing that the shark would itself jump out of the water and devour the creepy little CGI monstrosities. At least then the brand could move on and stop doing this to us.

 

Need more ads? Visit Ad Nut's Campaign colleagues:
Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East

 

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Pinterest unveils AI-fueled ad tools

The visual discovery site joins Google, Meta and Amazon in offering gen AI-augmented image-based advertising options.

6 hours ago

Burger King’s controversial post-birth meal: Do ...

As Burger King UK’s new ad campaign continues to stir online controversy, here’s what brands can learn from it to inform their future strategies.

6 hours ago

MSL US launches AI tool aimed at combating ...

The tool takes a ‘consumption-first look’ at a brand’s position in the digital space.

6 hours ago

Ex-Unilever CFO says it's now harder to justify ...

'Fragmented' media landscape and associated 'cost structures' have shifted.