News
Babar Khan Javed
Feb 5, 2018

Microsoft: Bing ad revenue grew 15%

Competing with Google AdWords for advertiser budgets around paid search, the dominance of Bing with baby boomers consistently works in its favour.

The focus for 2018 will be for Microsoft to be a key partner that enables digital transformation for enterprise clients.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Chinese media rebate corruption probe widens across agencies

1 Chinese media rebate corruption probe widens across agencies

Labubu, the art toy craze and why grown-ups can’t get enough

2 Labubu, the art toy craze and why grown-ups can’t get enough

Southeast’s Asia’s top 50 brands 2025

3 Southeast’s Asia’s top 50 brands 2025

Mars to switch $1.7 billion media account out of WPP

4 Mars to switch $1.7 billion media account out of WPP

Did the strategic planner just kill the advertising agency?

5 Did the strategic planner just kill the advertising agency?

APAC Power List 2025: The region's most powerful brand leaders

6 APAC Power List 2025: The region's most powerful brand leaders

Inside Somersby’s ‘no-nonsense’ brand positioning with K-pop’s Yeonjun

7 Inside Somersby’s ‘no-nonsense’ brand positioning with K-pop’s Yeonjun

What headwinds? Why Jane Lin-Baden doesn’t fear tariffs, competitors, overextension or the commoditisation of creativity

8 What headwinds? Why Jane Lin-Baden doesn’t fear tariffs, competitors, overextension or the commoditisation of creativity

PR Awards Asia-Pacific 2025: Winners announced

9 PR Awards Asia-Pacific 2025: Winners announced

Meta's AI advertising takeover: Will it reshape APAC’s diverse ad ecosystem?

10 Meta's AI advertising takeover: Will it reshape APAC’s diverse ad ecosystem?

Related Articles

Microsoft updates Bing Ads with Price Extensions
Apr 6, 2018
Babar Khan Javed

Microsoft updates Bing Ads with Price Extensions

Microsoft updates Bing Ads for campaign performance
Dec 20, 2017
Babar Khan Javed

Microsoft updates Bing Ads for campaign performance

Microsoft introduces Multi-Linking for Bing Ads
Oct 19, 2017
Babar Khan Javed

Microsoft introduces Multi-Linking for Bing Ads

Just Published

Cannes Lions 2025: APAC winners
13 hours ago
Staff Reporters

Cannes Lions 2025: APAC winners

Asia-Pacific wins its first 16 Lions in Pharma, Health & Wellness, Audio & Radio and Outdoor ahead of the full winner list.

Omnicom Group plans full buyout of Clemenger Group
16 hours ago
Staff Reporters

Omnicom Group plans full buyout of Clemenger Group

Omnicom is set to fully acquire Clemenger Group and launch a new Oceania management structure, with ex-executive Nick Garrett tipped to lead.

Advertisers of the month in Australia: Budget Direct, Uber Eats & WhatsApp
16 hours ago
Staff

Advertisers of the month in Australia: Budget ...

These brands saw jumps in advertising awareness in Australia in May onYouGov's BrandIndex, led by Budget Direct and its 'Balloons' campaign.

Agency Report Card 2024: OMD
The Information
17 hours ago
Staff Reporters

Agency Report Card 2024: OMD

OMD APAC kept competitors on their toes with major account wins, standout campaigns, and a clean sweep of top industry awards. But with the incoming complexities of the Omnicom-IPG merger, questions remain about its next phase of growth—and how integration could reshape its market edge.