Date set for launch of Windows Phone 7 in Singapore

SINGAPORE – Singtel will launch the Windows Phone 7 on 21 October, making Singapore one of the first countries in the world to have the new mobile platform.

The HTC HD 7 will be exclusive to SingTel
The HTC HD 7 will be exclusive to SingTel

The platform will launch on the HTC HD7  handset, as well as on the Samsung Omnia 7 and LG Optimus 7 units.

“Through our strategic partnership with SingTel, we aim to not just take share but also grow the overall smartphone market," said Jessica Tan, managing director of Microsoft Singapore. "We are confident that Windows Phone 7 will see strong uptake amongst SingTel customers.”

SingTel will be the first operator in Singapore to offer its apps via a dedicated section in Microsoft's Marketplace apps store. These will include the AMPed social music service and the MobileTV video streaming service.

Yuen Kuan Moon, SingTel’s executive vice president of consumer group, said that by bringing Windows Phone 7 to Singapore, SingTel is demonstrating its transformation into a multimedia solutions company.

“Windows Phone 7 is an entirely fresh mobile experience, on which HTC is excited to be going big," said Jack Tong, vice president, Asia Pacific, HTC Corporation. "We see tremendous customer opportunities with the integration of Microsoft’s most popular services like Xbox LIVE and Zune.”

Related Articles

Just Published

1 hour ago

Jaguar's contentious rebrand finally gets its car ...

After much heated debate over its 'carless' rebrand and accusations of 'woke' marketing, Jaguar unveils its Type 00 concept car in Miami. But with prices set to surge and a pivot to art-world luxury, some critics are still saying the British marque has gone too far in its reinvention.

2 hours ago

Shangri-La delivers enchanting film for the young ...

The short film follows a boy on a whimsical journey with his parents to promote a series of new family packages.

3 hours ago

'You Never Roar Alone': Tiger Beer's global brand ...

EXCLUSIVE: "Progress isn't a solo act," says global brand director Sean O'Donnell, as he explains the strategy behind Tiger's new 'You Never Roar Alone' campaign that's reshaping the brand for a new generation.