The campaign and brand refresh was created in-house.
.jpg&h=570&w=855&q=100&v=20170226&c=1)
Why Subscribe?
or call +852 2122 5222
or email [email protected]
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia creative director to a career where "smashing it like an avocado" became her unexpected motto.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
With clients increasingly handling business-as-usual tasks in-house, agency profitability is at risk unless agencies redefine the value of their creative services, says brand and marketing consultant Andreas Moellmann.
Campaign's weekly, fun-filled interview series with APAC creatives is now open for entries. No deadlines, just pure creativity. Get the details here.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
