Lecia Bushak
Sep 18, 2023

‘Budget Ozempic’: New TikTok trend of using laxatives for weight loss

Videos on TikTok touting laxatives like Miralax as weight loss agents and "budget" options for diabetes drug Ozempic are contributing to a wider shortage of these drugs.

Photo: Shutterstock
Photo: Shutterstock

With popular weight loss drugs Ozempic and Wegovy costing up to $900 a month, many consumers are searching far and wide for cheaper alternatives. But those searches are apparently contributing to a shortage of laxatives like Miralax and Glycolax, touted by TikTokers as alternative tools for weight loss.

The increased demand for polyethylene glycol 3350, the generic name for Miralax, has led to empty pharmacy shelves and shortages, gastroenterologists told The Wall Street Journal. Searches for the drugs have tripled on Amazon in the last year — and the buyers are increasingly young adults.

This is evident on #GutTok, a corner of TikTok concerned mostly with gut health, covering everything from inflammatory bowel syndrome to probiotics. Even a cursory search of #GutTok reveals countless videos about Miralax and other laxatives used to treat constipation, bloating and more.

This is evident on #GutTok, a corner of TikTok concerned mostly with gut health, covering everything from inflammatory bowel syndrome to probiotics. Even a cursory search of #GutTok reveals countless videos about Miralax and other laxatives used to treat constipation, bloating and more.

@parisitez gotta clean the gut somehow #HolidayOREOke #foryoupage ♬ So Fresh, So Clean - Outkast

@_maddyb1_ #laxatives #gut #boyfriendgoals ♬ COMMA$ - Curtis Roach

@nessabeep if you know you know #miralax #miralaxvibes ♬ Emotions - Brenda Lee
@gutgalz #stitch with @paige all of the details you need to know about #miralax #constipation #constipationrelief #laxatives #constipated ♬ original sound - Jen MSN, RN FNP-BC (GI NP)

 

But joint searches for “Miralax” and “weight loss” on TikTok lead viewers to scores of videos linking laxatives to shedding pounds. The videos have contributed to Miralax’s extremely unofficial new nickname of “budget Ozempic.”

@im.tia.marina don’t mind my beach hair #beach #miralax #constipation #bloating #bikini #stomachissues #hotgirlstomachissues #ocmd #viral #foryou #4u #trending ♬ Supermodel - Ru Paul

@piper.14

this is a joke ��

♬ SZAS VERSE KISS ME MORE - SZA FAN PAGE!

@amandasmith2518

This girl thinks shes gonna lose weight by drinking miralax and Milk of magnesia���� 6 cap fulls in the orange juice and all!!!

♬ original sound

Not surprisingly, the “budget Ozempic” trend concerns many dieticians and medical experts. First, it might trigger disordered eating or people who have struggled with body dysmorphia.

Just as importantly, laxatives used improperly can be dangerous: They can lead to dehydration and the loss of electrolytes. Meanwhile, long-term use of laxatives can lead to nutrient malabsorption, impacting everything from kidney function to bone health, according to Healthline.

Besides, there’s no evidence that laxatives are an effective weight loss tool. While they may temporarily help shed water weight, they won’t do much in the long-term.

“The weight loss observed after using laxatives is largely due to the loss of water weight, which is temporary and not a sustainable or healthy method of weight management,” nutritionist Tony Cottenden told Healthline. Cottenden added that water weight loss doesn’t equate to fat loss, which requires a caloric deficit.

The laxative shortages aren’t entirely driven by TikTok. Experts told The Wall Street Journal that the widespread American diet — which tends to be low in fiber, and took a turn for the less-healthy during the pandemic — is partially to blame for the higher demand for laxatives. The growing population of older Americans has contributed to the deficits as well.

“It’s crazy to think that our collective bowel dysfunction problems have gotten so bad that we’re literally running out of stool softeners,” Dr. George Pavlou told The Wall Street Journal.

Source:
MM&M

Related Articles

Just Published

23 hours ago

Creative agency Ralph creates global chief growth ...

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key offices in Los Angeles, New York, London, and Tokyo.

23 hours ago

Omnicom and IPG chiefs visit UK to sell merger to ...

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.

2 days ago

Creative Minds: 'Go smash it like an avocado' is ...

She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia creative director to a career where "smashing it like an avocado" became her unexpected motto.

2 days ago

Price-gouging in Aussie supermarkets: Where does ...

As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.