Jess Ruderman
Mar 21, 2024

Brands weigh in on Kate Middleton controversy on social media

Airport, dictionary and sanitation brands worldwide respond to the Princess of Wales’ unknown whereabouts.

Brands weigh in on Kate Middleton controversy on social media

There’s been much dispute over the whereabouts of Catherine, princess of Wales and brands are now claiming to have “spotted” her. 

It was reported that Kate was undergoing abdominal surgery in January and would be out of commission from her royal duties amid her recovery. Her last public appearance was in late December. Following the surgery announcement, people took to social media to speculate why Kate has not been seen in months, which was further fueled by a manipulated image distributed by Kensington Palace. 

While Kate is expected to make her first appearance on Easter, brands globally have begun documenting their “spotting” of Kate and her husband and heir to the British throne, William, Prince of Wales.

Merriam-Webster

The publishing company poked fun at recent video footage from The Sun of what appears to be Kate and William shopping on Sunday at Windsor Farm Shop. Merriam-Webster cropped the royal couple into the Merriam-Webster citation archives in what appears to be a new sighting.

Dublin Airport

Over in the Republic of Ireland, the country’s capital airport also cropped William and Kate as visiting passengers. 

Prague Airport 

William and Kate's destination? The Czech Republic apparently. Prague’s airport re-shared Dublin Airport’s post, marking the duo’s arrival at Terminal 1. 

NYC Sanitation

Luckily for all the social media account sleuthing, Kate was allegedly found in New York City taking out her garbage.

City of New York

The city’s official government X account re-shared NYC Sanitation’s post, calling out the image for being photoshopped. Similarly, Kate responded to her Mother’s Day image, acknowledging that “like many amateur photographers” she has experimented with editing. NYC added that bins rat-proof lids are in fact real and should be used. 

Source:
PRWeek

Related Articles

Just Published

17 hours ago

Southeast’s Asia’s top 50 brands 2025

After surveying 10,000+ consumers across Southeast Asia, Pureprofile and Campaign crown Samsung and Shopee as the top brands, joined by 48 others leading the region’s market.

17 hours ago

Mindshare, EssenceMediacom China chiefs exit

Campaign understands that both Mindshare and EssenceMediacom’s China chiefs are stepping down; WPP Media pushes regional restructuring post rebrand.

19 hours ago

Can’t find a clean public toilet? Buktupup to the ...

BuktuPup is a new microsite that helps travellers in rural Indonesia find clean, private restrooms hosted by locals—even in remote tourist spots.

1 day ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.