Jul 15, 2005

Bates/141 shifts IndoChina HQ to Ho Chi Minh City

Bates/141 Indo-China will relocate its headquarters from Singapore to Ho Chi Minh City (HCMC), having established its base in Singapore 10 years ago.

Bates/141 shifts IndoChina HQ to Ho Chi Minh City
Both IndoChina group CEO Rob Graham and ECD John Archer will move to HCMC. The move comes as Bates Vietnam managing director Andrew Lethlean departed the agency.

"The move reflects the growing strategic importance of the IndoChina markets to BatesAsia and our clients," said Graham, adding that in-market clients would now gain greater access to Bates/ 141 IndoChina's senior management. Finance and administrative support staff will be recruited locally. While the Cambodian office remains under the leadership of Bates Cambodia MD Brenden Arnold, Graham will oversee Bates Vietnam.

141 Cambodia has also hired Matthew Collier as business director. Formerly head of client service at Bold Advertising in Sydney, Collier will oversee 141 Cambodia's key accounts, including BAT.
Source:
Campaign Asia
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