David Blecken
Jun 30, 2015

ADK envisions a brave new crowdsourced future for Japanese brands

TOKYO - Earlier this month, Campaign reported ADK’s launch of Sticki, a collaborative content creation unit the agency hopes will come to span the globe. We then spoke to Sticki’s director, Masaya Haraguchi, at ADK’s headquarters about his ambitions to take video and co-creation to a new level for Japanese brands.

Masaya Haraguchi, crowdsourcing evangelist

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