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Mar 17, 2010
AME VIDEO: Chris Graves, Ogilvy PR CEO, says effectiveness is electric, its sexy
SHANGHAI - Chris Graves, global CEO of Ogilvy Public Relations Worldwide, is returning to host the Asian Marketing Effectiveness (AMEs) Festival for a second year. During a recent interview with Media, he talks about what he'd like to see at this year's festival held next week in Shanghai.
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