wrigleys
Rainie Yang leaves a sweet love interest behind
HONG KONG - Taiwanese star Rainie Yang ends her flirtation with a pink, sprinkle-covered treat and moves on thanks to help from Wrigley's Extra chewing gum, in a new TV ad from BBDO South China.
Interbrand promotes Thomas Chen to Shanghai MD
SHANGHAI - Interbrand Shanghai, branding company under OMG, has promoted Thomas Chen to the newly created MD role of Shanghai office, effective today.
John So returns to Proximity as new digital ECD for China
SHANGHAI - John So has returned to Shanghai. He began a new role as digital executive creative director for Proximity Shanghai from 13 September.
Starcom MediaVest's LiquidThread to launch new variety show for Wrigley
BEIJING - LiquidThread, the branded entertaintment unit of Starcom MediaVest China, will launch a branded variety game show, 'Doublemint talents meet beauties', on Jiangsu Satellite TV, starting 14 January.
Extra gum launches idols endorsed campaign to drive brand awareness in China
Wrigley’s chewing gum brand Extra takes fans on a romantic journey to the dessert of Dunhuang in China for its 2010 thematic campaign to boost awareness.
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