veet
Jul 6, 2011
Reckitt Benckiser appoints Advocacy to build WOM strategy
SHANGHAI – Reckitt Benckiser has aligned with Advocacy, a Shanghai-based word-of-mouth (WOM) marketing agency, to develop campaigns for household and personal care brands Dettol and Veet.
Aug 20, 2010
VivaKi China launches AdSelector through Tudou
SHANGHAI – China’s leading online video site Tudou has partnered with VivaKi to launch an online video advertising format AdSelector for the Chinese market.
Mar 5, 2010
MPG and ZenithOptimedia go head-to-head for Reckitt Benckiser's China media business
BEIJING - Global household, health and personal care giant, Reckitt Benckiser, has shortlisted MPG and ZenithOptimedia for the final round of its media review for mainland China.
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