spikes2015
Spikes Asia 2015 Awards: Why the winners won
Social good remained a theme at Spikes Asia this year, but the success of more light hearted work suggests change is in the air.
Don't believe everything you hear: Coke's Pratik Thakar
Pratik Thakar, Coca-Cola's head of creative content for Asia-Pacific and ASEAN, shares his views on aligning with global issues, how technology has changed what marketers do and why negative statements are more trustworthy than positive ones.
Watch: Leo Burnett's Spikes 2015 afterparty
Thanks to Leo Burnett Asia-Pacific for providing this clip of its party after the 2015 Spikes Asia awards on 11 September 2015.
Watch: Dentsu Aegis Network and Massive Music party
SINGAPORE - Dentsu Aegis Network partnered with Massive Music to throw a party at the Fullerton Boathouse in Singapore during Spikes Asia. Here's what the party looked like to Campaign Asia.
Watch: Creatives (and others) in cabs in Singapore
London-based industry networking website Creativepool brought its 'Black Cab Interview' video series to Singapore for Spikes Asia. Watch as Creativepool's Michael Tomes takes eight local and global agency leaders for chatty cruises around town.
Spikes impressions: Creative use of old media is just as inspiring
Deric Wong, managing partner of strategy at Omnicom Media Group Hong Kong, distills the winning components of a media medal into digestible pointers.
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