razer

8 hours ago

Game on: Inside Razer’s quest to turn avid gamers into brand loyalists

From influencer collaborations to luxury chair designs, Razer's global head of partnerships and PR, Nikhil Kharoo, explains how community engagement, bold collaborations, and a gamer-first ethos drive the brand’s success.

Oct 18, 2016

Get over esports stigmas or miss out on a big opportunity

Panellists at a session hosted by H+K Strategies said the APAC esports market is ripe for investment due to its exploding popularity.

Sep 29, 2010

Schick, JWT Sydney celebrate inner confidence with real women in Australia

Schick is partnering with JWT Sydney to celebrate inner confidence by using real women in a campaign to promote its Schick Quattro for Women Trim Style razor and bikini trimmer.