queen
Don't make a royal mess of comms
Stay quiet? Pay tribute? Get it wrong and end up with a ruined reputation among royalists? Our panel of experts suggests a variety of ways to navigate a very delicate situation.
As the Carolean era begins, what next for brand Britain?
Campaign asks adland about brand Britain's uncertain future, on the death of Queen Elizabeth II.
British public calls out brands for insincere tributes to the Queen
A new YouGov survey found that the majority of Britons feel brand messages for the Queen were PR-driven.
Brands urged to ‘read the room’ as UK mourns
Brands have been advised to tread carefully on social media as a period of mourning for the Queen begins, amid a backlash at posts from some brands.
UK ad industry joins tributes in mourning for The Queen
Media owners have suspended some or all advertising.
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