native ads

Outbrain ventures into programmatic native ads
Jul 26, 2017
Soon Chen Kang 江欣珍

Outbrain ventures into programmatic native ads

Content distributor acquires demand-side platform Zemanta.

The quest for better mobile native ads in China
Jul 14, 2017
Soon Chen Kang 江欣珍

The quest for better mobile native ads in China

Amplifi China, the media investment arm of Dentsu Aegis Network China, has partnered with leading publishers to dig deeper into consumer mobile behaviours.

Euphemania: The art of not saying what you mean
Oct 17, 2016
Mike Fromowitz

Euphemania: The art of not saying what you mean

Euphemisms are endemic—in product descriptions, job descriptions and industry jargon. Mike Fromowitz makes an argument for simplicity and clarity.

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