logistics
As it rapidly expands, is Lalamove’s brand versatile enough to conquer the world?
BRAND HEALTH CHECK: The IPO-bound company’s bright orange branding is unique in a low-involvement category, but as it considers further expansion beyond its mainstays of Mainland China and Hong Kong, can it continue to stand out?
Lalamove launches regional campaign across SEA, Latin America
The campaign will be shown on traditional and digital media in Singapore, Malaysia, the Philippines, Thailand, Vietnam, Indonesia, Mexico and Brazil.
AnyMind launches logistics platform for ecommerce and D2C brands
The AnyLogi platform provides integrated management of product inventory, payment confirmation, warehousing, storage, shipping and delivery, according to the company.
FedEx reorganises comms and marketing under Jenny Robertson
The company is also bringing its agency partners together in a blended team.
Local couriers stand up to global players
FedEx dominates regionally, but not in the biggest individual markets.
OMD tackles payment pains with Hong Kong e-commerce firm
An alliance between OMD and Fusion gives clients exclusive access to the latter's e-tailing technologies.
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