linda yaccarino

Sep 10, 2024

Angela Zepeda to lead marketing at X

The former Hyundai CMO and CCO fills a role left vacant since late 2022.

Jun 25, 2024

X appoints Nick Pickles to lead global communications

The social media platform is expanding Pickles’ role as global head of government affairs to include comms.

Dec 20, 2023

X/Twitter one year on: Site traffic is up 22.3%

X/Twitter is a sinking ship, with some putting a six-month countdown on Linda Yaccarino’s job. But what does controversy actually do for its popularity?

Nov 30, 2023

X-rated Musk burns bridges with concerned advertisers: ‘Go F yourself’

Ad chief Linda Yaccarino attempts to clean up after public tirade.

Jul 24, 2023

Twitter's blue bird will be replaced with an X in corporate rebranding

Elon Musk announces an interim "X" logo live since Sunday. It replaces the iconic blue bird symbol, while the site X.com now directs to Twitter.

Jul 2, 2023

Media execs: Twitter needs brand safety, not new bells and whistles

Video ads won’t be the “silver bullet” to Twitter’s problems.