la mer

Feb 7, 2024

How brands are unleashing their inner dragons this festive season

Space Doctors' Maya Madhusoodan and Greenie Lei explore how brands in Asia are transcending conventional approaches, blending symbolism, culture, and thoughtful design to stand out this festive season.

Nov 16, 2021

YoeGin Chang leaves SK-II for global role at La Mer

After 13 years of marketing in Asia, the member of Campaign Asia-Pacific's Power List will be relocating to New York.

Apr 1, 2021

La Mer transports visitors into ethereal underwater experience

INSPIRATION STATION: An interactive exhibition for the Estée Lauder skincare brand combines technology and art to transport visitors into a kelp forest.

Mar 15, 2019

Five key KOL trends in China for 2019

Hitting big numbers is no longer enough, it’s all about making the right links with influencers who both connect and convert.

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