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Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
In accordance with latest findings, the deal will position the combined group to achieve a 15.5% global market share, with ambitions to strengthen its foothold and close the gap with competitors in mainland China.
EssenceMediacom's Nick Lawson to leave after 33 years
He will depart at the end of the year.
China set to dominate global DOOH in 2025: GroupM year-end forecast
Digital set to capture nearly 73% of global spend in 2025, as advertising industry forecast to break $1 trillion barrier next year—driven by major sporting events and elections.
WPP takes total ownership of T&Pm
Holding company did not previously have entire ownership of The & Partnership, which merged with MSix & Partners to form T&Pm.
WPP strengthens Indian roots with new Chennai campus
This is the company’s third campus in the country, after Mumbai and Gurgaon, with plans to add similar facilities in Bangalore and Coimbatore over the coming years.
GroupM’s Amazon win marks major shift, climbs to fourth spot in APAC rankings
Meanwhile PHD supported by retentions in China remains firm on the top.
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