gdpr

May 27, 2024

‘A knife edge of what is legal’: Six years on from GDPR, marketers are still taking data privacy risks

25 May marked six years since GDPR was brought into effect, but is it still fit for purpose as a consumer data protection shield?

Jan 5, 2023

Meta fined $414 million for forcing users to accept personalised ads

The conclusion of two lengthy investigations into Meta by the European Union has resulted in a more than $400 million fine for the company.

Apr 25, 2022

How marketers can future-proof their brands in a privacy-first era

Faced with the public’s growing concerns over data privacy, stringent legislation and plans to phase out the third-party cookie, Ben Poole charts out how marketers must rethink their strategies.

Feb 7, 2022

GDPR: It's all illegal

THE AD CONTRARIAN: What will happen now? My guess, the IAB will come up with some new horseshit that will take years to litigate while the adtech industry goes merrily along screwing the public.

Dec 17, 2020

Advertising practices that fall under privacy laws: A guide for APAC marketers

GDPR and other privacy laws should not be relegated to compliance departments—data collection practices that powers advertising on the internet sits at the heart of these regulations and requires the attention of marketers.

Oct 19, 2020

Influential Euro regulator rules online advertising in GDPR breach

Belgium's APD-GBA is the lead enforcer on internet privacy for the European Union, so its findings will be seen as significant across the Continent.