gaza

Zara campaign criticised for alleged Gaza resemblance
Dec 12, 2023
John Harrington

Zara campaign criticised for alleged Gaza resemblance

Clothing retailer Zara is receiving backlash and calls for a boycott after posting images from its latest campaign that critics say allude to scenes from the conflict in Gaza.

How the Israel-Hamas war is affecting ad spend
Oct 31, 2023
Jessica Heygate

How the Israel-Hamas war is affecting ad spend

Prominent media buyers detail how some clients are retreating from news coverage of the conflict as well as pulling back from social media due to the spread of misinformation, hate speech and violent content.

Meta says ad spend has ‘softened’ amid Israel-Hamas war
Oct 26, 2023
Jessica Heygate

Meta says ad spend has ‘softened’ amid Israel-Hamas war

Facebook and Instagram parent widened its Q4 revenue outlook after observing a retraction in ad spend in recent weeks correlated with the outbreak of the conflict.

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