foods
Sep 9, 2013
Q&A: Mondeléz's Cindy Chen on Chinese memes, snacking needs and why Oreos are golden in China
SHANGHAI - Cindy Chen (pictured), head of biscuits, media and consumer engagement at Mondeléz China, talks to Campaign Asia-Pacific about her active involvement in the new branding for the company.
Nov 30, 2010
Mindshare wins consolidated Cadbury, Kraft business in Southeast Asia, Hong Kong and Taiwan
SINGAPORE - Mindshare has added Cadbury to its media agency-of-record duties for Kraft Foods in Southeast Asia, Hong Kong and Taiwan.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins