event tech
Using event tech in pre-event marketing
From registration to branded event apps, here are five ways tech can boost your pre-event marketing efforts.
Cvent acquires mobile event app DoubleDutch
The acquisition will aim to boost Cvent’s onsite solutions and in-house talent pool.
What we learned from the 2019 HKECIA conference
From the potential of 5G to the glaring power of festivalisation, some key takeaways from the annual conference.
Yes, email marketing is still relevant
Email marketing may be an old format, but the tech around it has grown more sophisticated.
How to use immersive displays in event marketing
Step one: Think beyond your phone, computer, and TV screens.
Yes, VR can be used in pre-production too
VR in the consumer space is not a new thing – but planners too are jumping on the bandwagon.
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