creative minds
Creative Minds: Soo Hee Yang on design poetry and mindset magic
Between diving into Han Kang's novels and raiding her prized wine cellar, this pressure-loving creative director is turning brand campaigns into social movements—with a shelf of awards and an unbreakable spirit to match.
.png&h=268&w=401&q=100&v=20170226&c=1)
Creative Minds: Yuchien Wang on the path from classical music to copywriting
The copywriter and brand strategist had originally set out to be a classically trained cellist, even winning a place at the music academy in Taipei. But copywriting eventually won her heart.
Creative Minds: Rohit Malkani is made for the stage
Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a theatre aficionado and aspiring TED speaker who found his way from account planning to advertising's coolest shores.
Creative Minds: Nutthida Patthanhatirat thrives on big ideas and even bigger dreams
This art director’s journey spans from Photoshop struggles to creative triumphs, fuelled by her love of dogs, a taste for luxe, and an unstoppable knack for turning challenges into bold projects.
Creative Minds: Heidi Kasselman on how pretending to be an intern kickstarted her career
From winging an internship in Johannesburg to leading creative at Clemenger, Heidi Kasselman's unconventional path proves sometimes chaos is the best career plan.
Creative Minds: Yan He on unpacking the art of digital emotion
Meet the Chongqing-born creative who turned a passion for engineering into art, creating everything from postal code soundscapes to AI love stories at UltraSuperNew Tokyo.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)