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CASE STUDY: Youku Originals' production pulls in over 16 million views online
Nov 26, 2010
Staff Reporters

CASE STUDY: Youku Originals' production pulls in over 16 million views online

‘The bright eleven’ is an original movie production campaign by Youku in partnership with Chevrolet Cruz in China. The most popular of the first ten movies has raked in over 16 million views.

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