c beauty
Jul 7, 2023
C-beauty doubles its market share in just five years
Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to.
Jun 20, 2023
From China to the world: C-beauty eyes global expansion
SHANGHAI ZHAN PODCAST: Riding a hype wave and a reputational shift, Chinese beauty is at the cusp of becoming the next big industry trendsetter. Can it surpass the challenges to exert the cultural influence of K- or J-beauty?
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins