brian yang

CacaFly’s Brian Yang on the growth of retail media and live shopping in the region
Mar 20, 2024
Robin Langford

CacaFly’s Brian Yang on the growth of retail media and live shopping in the region

Fresh from establishing the retail-media network for Gojek, Yang speaks about retail-media opportunities for brands in Southeast Asia and courting KOLs speedily with tech.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Pepsi unveils new logo and identity; colours 120 markets in electric blue

1 Pepsi unveils new logo and identity; colours 120 markets in electric blue

Cannes Lions 2024: APAC winners

2 Cannes Lions 2024: APAC disappoints amid Grand Prix wins for Singapore and Australia

Cannes Lions 2024: Must-see Grand Prix winning work this year

3 Cannes Lions 2024: Must-see Grand Prix winning work this year

Creative Minds: Kar Men Lee is done with overexplaining her thoughts

4 Creative Minds: Kar Men Lee is done with overexplaining her thoughts

IPG reportedly in talks to sell RGA to Tata Consultancy Services

5 IPG reportedly in talks to sell RGA to Tata Consultancy Services

Yum China hands $400 million media account to Publicis

6 Yum China hands $400 million media account to Publicis

Heineken creates beer insurance for accidental spillage during Euro 2024

7 Heineken creates beer insurance for accidental spillage during Euro 2024

The Monkeys Sydney, Ogilvy Singapore take home Grand Prix glory at Cannes Lions 2024

8 The Monkeys Sydney, Ogilvy Singapore take home Grand Prix glory at Cannes Lions 2024

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

9 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

Crisis in a cup: Manner Coffee faces PR debacle following incidents of employee violence

10 Crisis in a cup: Manner Coffee faces PR debacle following incidents of employee violence