big c

Twitter Top 10: Beauty, food and entertainment brands connect
Sep 15, 2020
Staff Reporters

Twitter Top 10: Beauty, food and entertainment brands connect

With bite-sized, to-the-point videos, Nivea, Spotify, Joox, PlayStation, Optus, TM Tambayan, Workday, Big C, Mister Potato, and Magnolia Milk & Dairies made the list of the most effective APAC video ads in August.

Carrefour's exit due to lack of clear positioning: industry expert
Nov 1, 2012
Racheal Lee

Carrefour's exit due to lack of clear positioning: industry expert

SINGAPORE - Failing to set a clear positioning in the market has caused French supermarket Carrefour to lose its competitiveness and hinder its growth in Southeast Asia, an industry expert said.

Lowe retail arm Open wins Big C in Thailand
Mar 11, 2011
Campaign Asia-Pacific

Lowe retail arm Open wins Big C in Thailand

BANGKOK – Open, Lowe + Partners’ retail activation arm, has won the Big C supermarket chain’s business following a competitive pitch.

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