andrew baxter
Andrew Baxter: ‘Business planning should be simple and practical’
To avoid getting lost in lofty, ethereal value statements, business planning should accurately and speedily spell out a company’s goals, says the Australian marketing veteran in an interview with Campaign.
Ogilvy & Mather Australia appoints Mark Sareff as national head of strategy
SYDNEY - Ogilvy & Mather Australia has brought in Mark Sareff to the newly-created role of national head of strategy. Sareff will start his new role in September and will be based in Sydney.
Andrew Baxter to lead Ogilvy Australia after senior-level shakeup
AUSTRALIA - Ogilvy Australia has announced a raft of promotions and new roles as it consolidates its businesses in Melbourne and Sydney. Andrew Baxter, currently Ogilvy Group Melbourne CEO, has taken on the role of Ogilvy Australia CEO, effective immediately
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